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Masterplan For the European Automotive Industry: How the Industry Can Remain Competitive Considering the Largest Disruption in Automotive History

Electrification is at its centre, software defined vehicles and changing consumer behaviour in mobility are redefining the automotive industry.

During this session McKinsey Center for Future Mobility will outline a masterplan that can help automotive players in Europe revive its strengths and master the significant challenges ahead.

The presentation will focus on:

  • Investments in electrification
  • Transition to software defined vehicles
  • Expand beyond traditional car manufacturing
  • Customer experience brand differentiation


Tuesday 14 May 11:30 - 12:00 E- Mobility Stage

E- Mobility: Economic Trends, Strategies & Industry Overview

Add to calendar 05/14/2024 11:30 05/14/2024 12:00 Masterplan For the European Automotive Industry: How the Industry Can Remain Competitive Considering the Largest Disruption in Automotive History

Electrification is at its centre, software defined vehicles and changing consumer behaviour in mobility are redefining the automotive industry.

During this session McKinsey Center for Future Mobility will outline a masterplan that can help automotive players in Europe revive its strengths and master the significant challenges ahead.

The presentation will focus on:

  • Investments in electrification
  • Transition to software defined vehicles
  • Expand beyond traditional car manufacturing
  • Customer experience brand differentiation
E- Mobility Stage Europe/London
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Speakers

Dr. Ing Felix Tigges

Knowledge Expert, McKinsey & Company